Kuwait, September 27th  2016

The Sultan Center announced the launch of TSC’s Gold Card Rewards Program, an addition to the current TSC Rewards Program designed to reward TSC’s most loyal customers with a unique shopping experience. Gold Card Members will receive additional reward card benefits that suits their lifestyle and will be provided with access to unrivaled benefits and distinguished rewards selected to reflect their Golden status.

The new launch was announced in a press conference held at the Millennium hotel on September 27th, in presence of TSC’s executive and senior management, Gold Card partners as well as local business media representatives.

Commenting on the Gold Card Program, Mohamed Jalloul, Loyalty Card Manager at TSC said:

“We are pleased to offer our loyal customers the new Gold Card which is exceptionally unique and offers them an exclusive shopping experience”, “As a Gold Card member, customers will be pampered with a range of unparalleled unique services , considerable discounts from a variety of individually chosen partners, monthly draws, priority check-out, first to know and so much more”. Jalloul confirmed that selected partners will be added on a monthly basis which would widen the rewards’ choices for Gold Card customers.

Makram Malaeb commented “We’re in the process of elevating our offering with the best variety and quality of products in town. In the process, we’re launching this program to reward our valuable clients with the highest customer service standards and a host of exclusive valuable benefits”.

From his end, Wassim Makarem- Director of Marketing and E-Commerce at TSC, said: “we have designed the TSC Gold Card program with customers in mind. At TSC, we are committed to constantly indulging customers with a unique shopping experience tailored to meet their needs, services and satisfaction”.

Those customers who enter into the Gold Card program will avail unprecedented awards tailor-made exclusively for them….

About The Sultan Center


The Sultan Center Food Products Co. KSC (KSE: SULTAN) is a regional conglomerate in retail, restaurants, distribution, real estate, telecom, and security services with revenues over US$1 billion. With a commitment to the core values of an open and diverse culture and a focus on respect and excellence in service, TSC became Kuwait’s largest independent retailer and supplier of grocery items, fresh food, and general merchandise, with operations across the Gulf and Middle East region. Each week, more than 600 thousand customers visit our 63 stores and 15 restaurants in Kuwait, Bahrain, Oman, Jordan and Lebanon, where our 10 thousand associates provide unrivalled service, quality and range of products to make TSC “the customer’s preferred choice”. Additional information about The Sultan Center can be found by visiting http://corporate.sultan-center.com, on Facebook at http://facebook.com/sultan_center and on Twitter at http://twitter.com/sultan_center