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Sultan and NBK Reward their Customers with More Savings and Benefits

Sultan and NBK Reward their Customers with More Savings and Benefits

  • Sultan customers now earn 5% of NBK Rewards Points when spending KD 20 or more at Sultan using their NBK Credit or Prepaid Cards.
  • Sultan’s Kanzee loyalty program members will be rewarded with additional coins based on their membership tier, enhancing their overall savings and benefits.

Kuwait, 4 September 2023: Sultan Center Food Products Co. (Sultan) and National Bank of Kuwait (NBK), today announced new reward schemes for customers who shop at Sultan using NBK’s Credit and Prepaid Cards. Customers will now earn 5% of NBK Rewards Points when spending a minimum of KD 20 at Sultan using their NBK cards, when shopping at any Sultan Express and Sultan Concept stores located in Al Adailiya, Salwa, Jabriya, Al Kout Mall, Souq Sharq, and Salmiya.

Customers with NBK Cards who are part of Sultan’s Kanzee loyalty program are also rewarded with additional coins based on their Kanzee membership tier, furthering their savings and benefits when shopping at Sultan.

Sultan Partnership Manager, Abdullah Al Shanfa stated: “We are pleased to be part of the NBK Rewards Program and provide new exclusive rewards for our customers. At Sultan, we strive to always provide an enhanced and rewarding shopping experience that includes exclusive benefits and ongoing offers, making us the preferred choice in terms of experience, quality, value, and product range.”

NBK Head of Merchant Relations, Shoug Al Ali stated: “The NBK Rewards Program is Kuwait’s largest loyalty program with more than 900 partner outlets across Kuwait. Today, we are excited to announce Sultan is part of our market-leading program. Sultan is renowned for its leadership in Kuwait’s retail market and for its popularity among customers of all ages and backgrounds. We are confident that our customers will be eager to use their NBK Cards at Sultan’s nation-wide stores.”

Sultan’s Kanzee is a leading digital loyalty program that provides a personalized shopping experience in-store, online, and via the Sultan application. Kanzee members earn and redeem their “coins” through shopping and tailored coupons based on their buying habits. Coins are instantly credited and can be redeemed immediately offering valuable savings.


Sultan Center Food Products Company is the largest independent retailer listed on the Kuwait Stock Exchange that owns and operates a series of supermarkets across the Middle East. It operates 47 stores in Kuwait, spanning from Jahra to Nwaiseeb, through three distinct store formats. This includes 6 flagship stores, which cater to daily needs in every neighborhood; 12 Sultan Market stores; and 29 Sultan Express stores, which offer quick and convenient shopping options. Additionally, there are 12 Sultan stores in Jordan, 3 stores in Bahrain, and 8 stores in Oman.

For any business inquiries and press information, please contact:

Nour Samawi – Bensirri Public Relations – 0096599981334 – nour@bensirri.com